OBJECT
ICEBERG is a virtual art gallery and brand campaign centered on the theme of revealing the truth beneath beauty. The project captures the hidden allure and vulnerability of icebergs through various forms of artistic expression and extends this message into everyday life by creating an integrated brand experience that naturally connects the gallery with the outside world.
APPROACH
By delivering immersive art and a strong visual identity with consistent messaging, ICEBERG transforms environmental awareness into a real, memorable experience. The narrative extends beyond the gallery, inspiring people to look beneath the surface of beauty and develop a deeper sense of responsibility and perspective in their daily lives.
CATEGORY
Branding
Visual System
ExHibition
CLASS
GR 221 Graphic Design 1
David Hake
